Jason Amendolara joined the Rhode Island-based company Easy Aces Inc in 1996 as a product and packaging designer for the Club Earth brand, a nature-themed toy and novelty line. He later became Design Director for Easy Aces and In 2005 helped develop the Fred & Friends product line. He currently designs products and packaging for Fred as well as directing a studio of designers in creating fun and interactive home, office and lifestyle items and accessories. His work has often been called silly and immature (mostly by his mother).